How Culture Influence Communication

How Does Culture Affect Communication?

Instantaneous communications and an ever-expanding internet have made the globe a much smaller place, posing both challenges and possibilities as we communicate with individuals from all over the world, regardless of their cultural backgrounds. Cultural differences stand out as one of the most difficult issues we face in this new and complicated world of communication. Individuals’ participation in organizations and their ability to function within communities are influenced by their cultural background.

There are several opportunities for misinterpretation.

These patterns include: Communication styles differ from one another.

Words and phrases are employed in a variety of contexts.

  • Besides words, gestures and facial expressions play a significant role in nonverbal communication.
  • Conflict is viewed differently by different people.
  • Despite the fact that conflict is not often sought in the United States, people in this country are encouraged to deal with issues as they arise.
  • Various approaches of completing jobs are used.
  • There are a variety of reasons for this, including varying levels of resource availability, varying conceptions of time, and varying attitudes about how relationship-building and task-oriented labor should be integrated.
  • Decision-making differs from one person to the next.
  • The ability to delegate decision-making duties to others is highly appreciated in several Southern European and Latin American nations.

Disparities in attitudes toward disclosure have been identified.

Questions that seem normal to you may seem invasive to someone who comes from a different cultural background.

Different ways of approaching knowledge.

Europeans value knowledge received by counting and measuring more highly than information gained through other ways.

The six patterns of cultural difference might assist you in better understanding those who are different from you.

In practice, MindTools recommends that you acquire the fundamentals of the culture and language of the people with whom you will be interacting in order to avoid miscommunication and misunderstanding. The following suggestions were also made on the website:

  • Recognize that a person’s behaviors and emotions are frequently influenced by their cultural background, and that while they may be different from yours, they are still appropriate
  • Accept the fact that team members speak various languages, practice different faiths, and have other cultural distinctions
  • Take into account the unique requirements of team members, such as various vacations and varied operating hours. If you are uncertain about cultural differences, you should ask inquiries. To guarantee that team members pursue a path of understanding and acceptance, lead by example by being polite.

Working across cultural boundaries is nearly a given in today’s society, especially for individuals involved in a variety of communication-related disciplines of study or employment. As a result, the University of Houston-online Victoria’s Bachelor of Arts (BA) in Communicationand Bachelor of Science (BS) in Communicationdegree programs educate students for a global environment with the inclusion of the course Intercultural Communication in the curriculum. In this course, we will discuss ideas and studies on how individuals from various cultures interact, as well as cultural variables that impact communication styles and the potential conflicts that might arise as a result of these differences.

  • Learn more about the onlineB.S.
  • in Communicationdegree programs offered by the University of Houston-Victoria.
  • Cross-Cultural Communication: Tools for the Mind Do you have a question or issue about this article?
  • Please get in touch with us.

The Effect of Culture in Communication – Glassdoor Career Guides

Different cultures have their own ways of transmitting information, which are referred to as communication styles. Each is impacted by the culture in which they live. Culture-based differences between social groups, especially those that affect communication, may be described using a framework established by the Dutch psychologist Geert Hofstede. It is one of numerous ways that can be used to describe culture-based differences between social groups. Communication styles in different cultures are based on this framework and other strategies, and they are as follows:

More power distance versus less power distance

This Hofstede dimension is concerned with whether or not people who have substantially less authority accept uneven power systems in their social group as legitimate. While their acceptance of power-based inequities implies a society with greater power distance, their unwillingness to do so shows a culture with less power distance, according to the research. The communication style employed in the first kind is likely to be one that is authoritarian and top-down in its approach. The latter culture, on the other hand, is more inclined to embrace a democratic approach that strives for a common understanding.

Individual-focused versus group-focused

Because they fundamentally study the same concepts, two of Hofstede’s dimensions, masculinity vs femininity and individuality versus collectivism, can be placed together under the individual-focused versus group-focused dimension, according to the author. In accordance with this new categorization, communication styles in different cultures can be distinguished based on whether they promote individual-focused goals such as assertiveness and heroism as well as material reward and achievement, or whether they promote group-focused goals such as modesty, cooperation, life quality, and concern for the weak.

More uncertainty avoidance versus less uncertainty avoidance

In his research, Hofstede distinguished between cultures that are comfortable with ambiguity and civilizations that are not. The former is more likely to hold workers accountable for their communication, whilst the latter is more likely to place control over the narrative at each level of the information exchange process. Communication styles are also different. More information may be found at: How to Make Your Salary Negotiable

Indulgence versus self-restraint

Civilizations that are more prone to fulfill their needs were separated from cultures that are less likely to do so in this dimension, according to Hofstede. Communication experts of the former kind are more likely than communicators of the latter type to be less trustworthy over the course of a conversation.

More context versus less context

This facet of cultural difference has to do with how a culture values the surroundings in which it exists. In the context of communication, a communicator from a culture that places less value on context is more likely to concentrate on the communication itself and the development of materials to support it, whereas a communicator from a culture that places more value on context is more likely to concentrate on the communication’s surrounding circumstances, such as social relationships between stakeholders and their personal agendas.

Affective versus neutral

While affective cultures are more likely to express their sentiments, neutral cultures place a high priority on maintaining control over their emotions during encounters. While the former likes casual, theatrical communication, the later prefers a more formalized process of information flow and interchange of ideas.

Social resources-based versus skill-based

Furthermore, cultures may also be distinguished based on whether they place a greater emphasis on social resources or on talents. For example, in the first kind, which is popular in developing countries, the sharing of information is managed by social networks, which are often intolerant to criticism or disagreement. Communicating with people who come from cultures that are built on social resources might be counter-productive. Cultures that are built on skills, on the other hand, are often found in sophisticated nations.

Communication is improved as a result of this.

How Culture Controls Communication

The ability to communicate across cultures is critical for business executives. This is true not just because they must deal with the rising globalization of their industries, but also because the labor force inside their own national borders is becoming increasingly varied. Essentially, culture is a collection of beliefs that a group of people have in common that define who they are. Such values have an impact on how you think and act, as well as, more crucially, the kinds of criteria you use to evaluate others.

(My book, The Silent Language of Leaders: How Body Language Can Help – or Hurt – How You Lead, devotes two chapters to the nonverbal components of cross-cultural communication, and in my next blog, I’ll discuss some of the body language intricacies of international business conferences.) Every culture has norms that its people are accustomed to following.

  • And while some of a culture’s information, laws, beliefs, values, phobias, and fears are taught verbally, the vast majority is absorbed intuitively via experience.
  • Generalizations, on the other hand, are relevant to the degree that they give hints as to what you will most likely face – and how those differences will effect your communications.
  • Cultures can be classified as high-context or low-context depending on their level of context.
  • Even the channel via which information is communicated may have cultural implications.
  • The United States, Canada, the United Kingdom, and Germany are all excellent examples of this tendency.
  • The degree of industrialisation may not be the most important element in determining media selection, but rather whether or not the country falls into a high-context or low-context culture.
  • In some cultures, the exact phrasing of legal papers is considered to be of great importance.
  • Low-context cultures, on the other hand, such as those found in the majority of Germanic and English-speaking nations, demand signals to be precise and particular.
  • It is the latter who place a focus on sending and receiving correct signals directly, as well as on being exact in their spoken or written language.
  • corporate executives may fall into is a (costly) disdain for the necessity of developing and sustaining personal connections.
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According to certain cultures, time may be thought of in linear terms – as a commodity to be “spent,” “saved,” or “squandered.” Other cultures perceive time synchronically – as a continual flow that must be experienced in the present moment, and as a force that cannot be contained or controlled by the individual or society.

  1. The majority of other regions of the globe, professionals are often required to perform many tasks at the same time.
  2. For her, it was just another day at the office.
  3. “All we need to do is find out when you are due to leave the country, and we’ll wait until shortly before your flight to submit our offer,” a Chinese executive revealed.
  4. This point of view has an impact on how businesses in such cultures address deadlines, strategic thinking, investments, cultivating internal talent, and the idea of “long-term” planning, to name a few things.
  5. When one culture regards coming late for a meeting as a sign of poor planning or disrespect, while another culture views demand on punctuality as a display of infantile impatience, it is easy to see how misunderstandings might arise.
  6. Americans feel that they can impact the future by their own efforts, but because there are too many factors in the long future, we choose to take a short-term perspective on the situation.
  7. Even our interpersonal connections appear to be built on a pragmatism of the kind “what have you done for me lately?” Synchronic civilizations look at things from a completely different perspective.

When it comes to crucial relationships, there is a lasting link that lasts through both the present and the future.

Cultures can be classified as either emotional or neutral.

The response came from the Dutch manager.

I’ve taken into consideration all of the variables, and I believe this is a reasonable strategy.

We need to focus on the facts rather than getting distracted by emotional drama.” At that time, the Italian walked out of the meeting without saying anything.

Which of these takes precedence depends on whether we areaffective (that is, we are quick to express our feelings) or emotionallyneutral in our attitude.

Those who live in cultures with a high level of affect express their sentiments openly by laughing or smiling, grimacing or scowling – and occasionally by screaming out, yelling, or walking out of the room.

neutral cultures are more conscientious about the amount of emotion people exhibit during typical business operations, on the other hand.

Japan, Indonesia, the United Kingdom, Norway, and the Netherlands were found to have the least acceptable emotional reactions, while Italy, France, the United States, and Singapore were found to have the most acceptable.

Yes, that does seem to make sense, doesn’t it?

As members of today’s global business community learn how to communicate with one another, there is no one optimal way to use. Develop an awareness of, as well as a profound respect for, cultural differences if you want to be successful working across borders.

How does culture affect communication?

What role does culture have in communication? As humans, we are intimately familiar with both culture and communication in their various forms. When a group of people get together, they form a culture, which is the sum of their social behavior and customs as they evolve through time. At its most fundamental level, a culture includes beliefs, laws, art, legislation, and a variety of other elements. Cultures, on the other hand, can be more specific. Jazz is a way of life. Cinema is a kind of cultural expression.

  • Any group of individuals, organization, or company may, with time and work, establish a culture for themselves or their organization.
  • In this way, communication contributes to the formation of culture.
  • Morgan Rush, in his essay “Culture in Business Communication,” asserted that culture has an impact on both verbal and nonverbal communication in an organization.
  • “Some cultures, such as Australia, the United Kingdom, and Germany,” Rush adds.
  • Other cultures, such as Arab civilizations, place considerable importance on the context of a discussion, as well as on the content of the discourse.
  • (You may use the cultural comparison feature in F4S to have a better understanding of how your communication style may be interpreted in various cultures.) This essay will focus on communication in the sense that a company’s culture encourages its whole crew to share views and opinions.
  • Several mechanisms can cause this to occur, but we will just explore a few of the most essential for modern firms, based on our assessment.

Foster open, networked leadership

When a company’s culture is strong, it isn’t enough to ensure success. Additionally, it must be open and adaptable. The company’s founders and leadership are responsible for setting the tone for the rest of the organization. The consulting firm Deloitte discovered that there is a de-emphasis on “positional leadership” in a 2016 research that examined a number of companies. That is, a shift in company culture is taking place in which CEOs no longer make choices solely based on their power or position.

A new culture must be established in order to do this, one that promotes network-style communication rather than top-down corporate directions.

“This includes collaboration across generations, geographies, functions, and internal and external teams.” The ineffectiveness of organizational leadership should not be seen as a universal truth lack all firms.

However, even in this case, firm executives should strive to foster open channels of communication inside the organization, as well as a sense that ideas from anybody are welcome.

A culture shift to enable networked communication can only take place within an existing firm, or if a new business is founded on the notion of networked communication as its fundamental premise.

Encourage collaboration across teams

Apple is well-known for its varied teams’ ability to collaborate with one another on various projects. Product development in the computing industry was influenced by Steve Jobs’ marketing, branding, and design sensibilities, among other things. It was this mentality that permeated his organization. In a 2015 interview with Mashable, Apple CEO Phil Schiller discussed how the company’s many departments (hardware, software, applications, and so on) collaborate to develop a device from concept to completion.

Apple needed to establish a culture that encouraged cross-pollination of ideas among teams in order to do this.

Apple, on the other hand, is not the first company to use the notion of collaborative teams.

The most important thing to take away from this is that this sort of culture is deliberate.

Cultivate ideas through a psychologically safe culture

When it comes to collaboration, Apple is well-known for its many teams working together. Product development in the computing industry was influenced by Steve Jobs’ marketing, branding, and design sensibilities. That way of thinking permeated his organization. According to an interview with Mashable in 2015, Apple CEO Phil Schiller discussed how the company’s many departments (hardware, software, applications, and so on) collaborate to develop a device. Schiller explained that “these teams are not just working together to build something new, but they’re also thinking about features that could only exist as a result of the integration and solving challenges that could only be handled as a result of that distinct advantage.” In addition, Schiller stated that “since Steve returned and collaborated withJonyon to redefine the entire process, both the industrial design teams and the engineering teams have become inextricably linked in their work.” In a fluid process, they come up with answers to challenges while working collaboratively across disciplines.

Apple needed to establish a culture that encouraged cross-pollination of ideas among teams in order to accomplish this objective.

Apple, on the other hand, is not the first company to employ the notion of collaborative teams.

There is a clear lesson to be learned from this: this sort of culture is deliberately promoted. In addition, a business culture that encourages team cross-pollination results in improved communication and, ultimately, greater results for the organization’s efforts.

Culture needs to adapt to remote work

As a result of the Covid-19 epidemic, many individuals are working from home or from other distant locations. Consequently, companies have been forced to react in real time to this new reality. And for many businesses, this means establishing a virtual culture in addition to a real one. Zoom meetings in the workplace, or any form of Zoom meeting, are now standard practice. You should not, however, expect that your company’s emphasis on communication will continue to exist if you just hold daily Zoom meetings.

Something that was simple in person now needs considerable effort to establish.

If your company’s culture is open and collaborative, think about how you might duplicate it for workers who will be working remotely during the pandemic period.

If such virtual alternatives to communication are explored, the overall performance of the organization and its teams should at the very least be maintained, and at the very best enhanced.

Change your culture, change your communication

In the wake of the Covid-19 outbreak, a large number of individuals are working remotely or on the internet. Consequently, businesses have been forced to respond in real time to this new reality. Moreover, for many businesses, this involves creating a virtual culture in addition to having a real one. Zoom meetings in the workplace, or any sort of Zoom meeting, are already standard practice for many organizations. If you just have daily Zoom meetings, you should not expect the emphasis on communication in your company’s culture to last.

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The establishment of something that was simple when done in person now requires effort.

As an alternative, virtual brainstorming sessions may be held between various teams in virtual break-out rooms, or even a space set out for casual business chats during working hours could be established.

It is expected that, if such virtual techniques to communication are explored, the overall performance of the organization and its teams would be maintained or even enhanced.

Map your organization’s culture and communication styles, and get free personalized coaching from the world’s first AI-powered coach!Get started now.

In cultural studies, the term “culture” refers to a complex collection of information (knowledge), folklore (lore), language (language), rules (rituals), habits (ways of life), attitudes (attitudes), beliefs (beliefs), and customs (customs) that bind and give a common identity to a particular group of people at a specific point in time. Every social unit develops its own culture. Even in two-person partnerships, over time, a culture emerges and evolves. In friendships and romantic relationships, for example, partners build their own histories, shared experiences, linguistic patterns, rituals, habits, and conventions, all of which contribute to the development of a unique character that distinguishes the relationship from others in a variety of ways.

Groups also form cultures, which are made up of a collection of norms, rituals, practices, and other traits that define the social unit as a whole and give it its own identity.

Organizations also have cultures, which are typically visible in certain patterns of dress, the arrangement of workspaces, the forms and functions of meetings, the manner in which people think about and talk about the nature and direction of the company, leadership styles, and other characteristics.

A society or national culture also contains components such as notable historical events and people, political ideologies, social traditions, family practices, religion, economic ideologies and practices, belief and value systems, and legal conceptions and systems of law, among other things.

While each culture has its own set of distinguishing features (or mix of qualities), all civilizations perform some functions that are similar to all.

The Relationship Between Communication and Culture

The link between communication and culture is one that is both intricate and personal in nature. Communication is the first and most important step in the creation of cultures. Communication, in other words, is the means of human interaction through which cultural characteristics—whether they be customary practices or social roles, rules, rituals, laws, or any other patterns—are created and shared. When people engage in partnerships, groups, organizations, or civilizations, it is not so much that they are consciously attempting to establish a culture as it is that cultures are a natural by-product of social interaction and cannot be avoided.

  1. It would be difficult to retain and transmit cultural features from one location and period to another without the aid of communication and communication mediums.
  2. The converse is also true; that is, communication techniques are heavily influenced, molded, and transmitted by cultural norms and practices.
  3. A three-person group, for example, will bring with them unique thinking and behavioral patterns derived from prior communication experiences as well as from other cultures of which they are or have been a part when they first meet.
  4. If the group continues to engage, it will develop a distinct history, patterns, conventions, and rituals that will identify it from others.
  5. After joining the organization, new members would begin to impact its culture in tiny and occasionally significant ways as they became integrated into it.

Current and future group members’ communication patterns are influenced by the newly transformed culture in a mutually reinforcing manner. Regardless of the culture, communication influences culture, and culture influences communication.

Characteristics of Culture

Cultures are diverse and multidimensional, and they have many facets. As has been seen in the preceding chapters, cultures are complex “structures” that are comprised of a diverse range of features. When compared to the cultures of organizations and, particularly, civilizations, the cultures of partnerships and groups are comparatively straightforward. A major contributor to the broad knowledge of the complexity of culture, and the significance of communication in comprehending and coping with cultural variations at the societal level, Edward Hall (1959, 1979) is a sociology professor at the University of California, Los Angeles.

  1. Many people believe that the features of their own cultures are reasonable and make excellent sense, which is not always the case.
  2. It’s possible that, for example, someone who happens to be in a love relationship that is defined by public shows of affection may think that the actions of other individuals who have more quiet relational cultures will appear weird, or even wrong.
  3. Even worse, the individual could be persuaded to believe that the “reserved” connection is shallow and lacking in passion.
  4. Some people, who are accustomed to casual group gatherings, may find the strict adherence to formal meeting norms weird and stiff.
  5. Someone who comes from a society in which a guy is only allowed to have one wife may feel it highly improper that another culture allows a man to have numerous wives, and vice versa.
  6. Cultures shift and evolve over time.
  7. Cultural transformation is influenced by a variety of factors.

Everyone who participates in a communication encounter brings the total of his or her personal experiences gained from previous (past or present) cultural affiliations into the conversation.

Travel and communication technologies substantially expedite the transmission of messages from one cultural setting to another, and cultures come to affect one another in both little and big ways as a result of communication.

Cultures are mostly absent from everyday life.

Language, of course, is clearly evident, as are greeting norms, distinctive symbols, locations, and spaces, among other things.

For example, it is possible to watch persons kissing as they welcome one another, but it is impossible to discern what the action implies in the context of the culture of their relationship, group, organization, or society unless one has a great lot of cultural information.

An further illustration would be that beefsteak is considered a great dish in some cultures. If, on the other hand, one were a vegetarian or a member of a society where the cow is revered, the same steak would have a completely different cultural connotation and significance.

Glimpses of Culture

In part because of the factors mentioned above, there are limited opportunities to “see” culture and the dynamic interaction that occurs between culture and communication. When cultural conventions are violated or when there is cross-cultural interaction, there are two instances in which such chances present themselves. A cultural convention, ritual, or custom is violated when someone does something that is considered inappropriate by the rest of the culture. This can include speaking in a foreign language while conversing, standing closer than usual while conversing, or discussing topics that are not typically discussed openly.

When people go to other groups, organizations, and, especially, other societies, they are frequently presented with – and so become aware of – a variety of customs, rituals, and conventions that they were previously unaware of.

Once again, one gets a look into the concept of “culture” as well as the mechanisms through which individuals establish and adapt to cultural norms and values.

The Role of Technology and Media

All of society’s institutions serve to enable communication, and in doing so, they all contribute to the formation, diffusion, and evolution of culture in some way or another. The use of communication mediums such as television, movies, radio, newspapers, compact discs, magazines, computers, and the Internet, on the other hand, plays a significant role in society. Inasmuch as media expand human powers for message creation, duplication, transmission, and storage, they likewise expand and magnify actions aimed at fostering culture.

All forms of media such as television shows, films, websites, video games, and compact CDs are produced by humans and, as a result, reflect and further extend the cultural viewpoints of their authors.

Issues and Areas of Study

Understanding the nature of culture and how it affects communication is beneficial in a variety of ways, as follows. To begin, it contributes to the understanding of the origins of differences between the behaviors, beliefs, values, and customs of distinct groups and communities, as well as a reminder of the communication process that resulted in these disparities. People’s tolerance for cultural diversity may and should be increased as a result of this information. Secondly, it contributes to an understanding of how individuals adjust to new relationships, groups, organizations, and societies as well as the cultures of each of these groups, organizations, and communities.

Researchers and politicians in this field are likewise grappling with a number of questions.

Will the cultures of individuals from groups, organizations, and civilizations that have extensive access to and control over communication media outweigh the cultures of individuals from cultures that have limited resources and access to, as well as little control over, communication media?

Can knowledge be used to help individuals more comfortably and effectively adapt to new relationships, groups, organizations, and societies?

Additionally, see:Globalization of Culture Through the Media;Group Communication;Intercultural Communication, Adaptation and;Intercultural Communication, Interethnic Relations and;Interpersonal Communication;Language and Communication;Organizational Communication;Types of Relations;Social Change and the Media;Social Goals and the Media;Society and the Media;Symbols.


Gudykunst, William B. Gudykunst, William B. (1991). Effective Intergroup Communication is essential for bridging differences. Sage Publications, Newbury Park, California. Gudykunst, William B., and Kim, Young Y. Gudykunst, William B. (1984). It is a method of intercultural communication called “Communication with Strangers.” Random House Publishing Company, New York. Edward T. Hall is the author of this work (1959). The Silent Language is a kind of communication that is not spoken. Doubleday Publishing Group, New York.

  • Hall is the author of this work (1979).
  • Doubleday Publishing Group, New York.
  • Ruben have collaborated on this project (1992).
  • HarperCollins Publishing Company, New York.
  • Kim, Young Y.
  • (1988).
  • Multilingual Matters is based in Clevedon, England.
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The third edition of Communication and Human Behavior.

David Ruben and Lea Stewart are co-authors of the paper (1998).

AllynBacon Publishing Company, Needham Heights, Massachusetts.

Corporation for Cultural Development (Culture, Inc.) Oxford University Press is based in New York.

Ruben is an American businessman and philanthropist.

Understanding Cultural Influence on Communication Styles

COVID-19 has compelled the international development community to re-evaluate how all types of communication are carried out as soon as possible. The fact that offices continue to operate online means that all aspects of international communication have also gone virtual. As a result, while everyone is attempting to acclimate to this new normal, it is critical to take a step back and consider the fact that everyone enters a conversation with a distinct set of assumptions. Assumptions that we bring to a discussion are determined by our world view, which is in turn affected by the society in which we were nurtured.

What are the different types of cross-cultural communication typologies?

This set of values is so firmly ingrained in us that we are frequently ignorant of them, which can lead to hazardous assumptions that the person with whom we are speaking has the same fundamental values that we do.

collectivism is a philosophical debate.

  • Individualism: In an individualistic culture, the individual is the most important unit in society, and the right to privacy of an individual takes precedence above considerations of the community. The importance of group interest above individual interest is emphasized in collective cultures, and individuals rely on their groups (families, workplaces, religious organizations, and so on) for all forms of support.

Exclusionism versus universalism are two opposing viewpoints.

  • With exclusionism, connections are based on group membership, which means that agreements (both professional and personal) are frequently flexible. A widespread notion that everyone should be treated equally prevails in a culture of universalism, which means that agreements are often followed through on.

Contextual Relevance (High versus Low)

  • A high context culture is one in which the bulk of communication is nonverbal and in which social conventions are clearly established
  • Low Context: In a low context culture, the majority of the information is conveyed through verbal communication. People who have the courage to speak up and express themselves are admired.

A comparison of high and low power distances

  • Superiors consider their subordinates to be different from themselves, and vice versa, in a high power distant culture. High Power Distant Culture: A high power distant culture accepts power as a natural part of society, to the point where superiors consider their subordinates to be different from themselves. Low Power Distant: A culture with a low power distant thinks that disparity in society should be reduced, and there are several rules and regulations in place to help achieve this goal.

Uncertainty Avoidance Scores (High vs. Low)

  • High Uncertainty Avoidance: Cultures with a high level of uncertainty avoidance limit unpredictability and ambiguity via intolerance of aberrant ideas and behavior- the culture places a strong emphasis on consensus. A society that accepts the inherent uncertainty of life, tolerates the unexpected, and is not threatened by differing beliefs is known as a low uncertainty avoidance culture.

High Uncertainty Avoidance: Cultures with a high level of uncertainty avoidance diminish unpredictability and ambiguity by intolerance of aberrant ideas and behavior- the culture places a strong emphasis on consensus. A society that accepts the inherent uncertainty of life, tolerates the unexpected, and is not threatened by differing viewpoints is characterized by low uncertainty avoidance.

  • Industry: In an industry culture, hard labor is regarded as more important than pleasure, and sadness and discontent are recognized as normal aspects of everyday life. Indulgence: In an indulgence culture, leisure is regarded as more important than hard labor, and contentment and satisfaction with one’s life are expected as a result.

The industrial sector: In an industry culture, hard labor is regarded as more important than leisure time, and sadness and discontent are regarded as normal aspects of everyday life. A culture of indulgence places a high priority on leisure above hard labor, and contentment and satisfaction with one’s life are expected as a result.

  • Industry: In an industry culture, hard labor is regarded as more important than pleasure, and sadness and discontent are recognized as normal aspects of daily life. Indulgence: In an indulgence culture, leisure is regarded as more important than hard labor, and contentment and satisfaction with one’s life are expected as a matter of course.

Polychronic versus Monochronic: Which Is Better?

  • In the comparison of polychronic and monochronic light sources,

When we are in a discussion, these typologies have a significant influence on how we unconsciously communicate. Someone who comes from a monochronic culture will place a high priority on being on time for a talk. Someone who comes from a high context culture will choose to conduct a discussion over the phone or through voice messaging rather than through email, since how they choose to express something is more important than what they are saying in the first place. Someone who comes from an indulgence culture can consider a work request that comes in after business hours as disrespectful and an invasion on their personal time, according to the author.

While there is still much to be learned about cross-cultural communication, these typologies provide a useful beginning point and a chance to consider what assumptions we carry to a conversation with us unconsciously.

Furthermore, it not only identifies the nations that fit into each typology, but it also maps out the rankings that particular countries fall into within each typology dichotomy.


  1. When we are in a discussion, these typologies have a significant influence on the way we unconsciously communicate. For someone who comes from a monochronic culture, it is important to be on time for a discussion. Because how they choose to communicate something is more important than what they are saying, someone from a high context culture will choose to hold a conversation over the phone or through voice messaging rather than through email. Work requests that arrive after business hours might be interpreted as disrespectful and a violation of their personal time by someone who comes from an indulgence-oriented society like mine. Our regular interactions are filled with a plethora of examples of these typologies in action. While there is still much to be learned about cross-cultural communication, these typologies provide a useful beginning point and a chance to consider what assumptions we bring to a conversation with us from our own culture and background. You may use this Tableau dashboard to have a better understanding of these typologies: Furthermore, it not only identifies the nations that fit into each typology, but it also maps out the ranks that particular countries fall into along the typology dichotomies. It is critical to remember that this is not an exact science, nor is it a binary distinction
  2. Rather, like most things in cross-cultural understanding, this is merely a beginning point. Sources:

5 The Effects of Culture on Small Group Communication

  1. All encounters are multicultural to some degree, but certain exchanges are more so than others. It will become increasingly vital in the next decades to be able to collaborate successfully in international groups of varying sizes. It is imperative that everyone forsake ethnocentric thinking and learn to accept rather than condemn variety. People’s worldview, or beliefs about the nature and purpose of life, which influence our values, activity orientation, customs and beliefs
  2. The degree of individualism
  3. The degree of power distance
  4. The extent to which people avoid uncertainty
  5. Whether a culture values stereotypically masculine or feminine behavior
  6. And the extent to which people rely more on the meaning of words or the context to determine the meaning of something are just a few examples. Significant misconceptions can also arise as a result of linguistic disparities across civilizations or co-cultures. Disparities in race, age, and socioeconomic status can all be interpreted as manifestations of cultural differences. Different ethnicities, age groups, and socioeconomic classes have their own set of standards about how they should behave. Human value and dignity should be maintained, and world peace should be fostered, according to two ethical concepts that should drive intercultural exchanges among groups.

Questions to clarify:

Is there a significant distinction between a collectivist and an individualistic culture? Provide specific instances of each. 2. What is power distance, and how might members’ perceptions of proper power distance influence their conduct in a group setting? 3. What is the difference between co-culture and subculture, and why? Is it a more desirable phrase? What is the reason for this or why is it not? How does the backchannel contribute to the possibility of intercultural misinterpretation, and why?

What does the term ethnocentricity entail, and why is it crucial in small group communication?

Is it possible to establish intercultural communication amongst persons who come from the same cultural background?

7. What are the predicted distinctions between the communication practices of men and women, according to current study findings? In what ways does current research indicate that African Americans and European Americans differ in their communication behaviors? 8.

Reflective writing Topics to prepare for discussion

1. In what respects do you consider yourself ethnocentric? What, in your opinion, is the impact of this on your behavior toward others? 2. When you work with individuals who are extremely different from you (maybe from other nations or from various regions of the United States), what types of thoughts and feelings do you have about such people? 3. What is your reaction when you are required to share a grade with other members of the group? Do you like to be recognized for your individual efforts or for your contributions as a member of a group?

In communication interactions, is it possible to be completely or largely intracultural in nature?


Buxton/Speech 225 is a combination of Buxton and Speech 225.

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